While farmers markets exist to support local farmers and local eaters, they also support local economy and a big contributor to most local economies, especially regional economies, is tourism. In this post, we look at how review and directory websites can provide valuable exposure for farmers markets at no cost.
Disclaimer: The FMANSW does not receive any payment from any of the resources mentioned in this post. All advice and information is provided in good faith. We do not accept any liability should you experience any financial hardship after following any of our recommendations. In our blog series "How to market your market", we're covering … Continue reading Social media for farmers markets
In our first post in this "How to market your market" series, we covered how to create and maintain a Google My Business listing. While that one marketing tool alone will generate a lot of free exposure, there are some other levers you can pull that Google makes freely available.
Finding customers can be a challenge. Farmers markets and stall holders are often operating on tiny budgets with small teams and limited time. With so many logistics to take care of, marketing – attracting customers – often ends up at the bottom of the pile. But there are a lot of powerful marketing tools available that don't cost a cent and are well worth you setting aside some time to get them set up right.
Have you joined the "COVID-pivot" craze to sell your products online yet? Don't miss this opportunity to reach more customers during this time of food system disruption. The Australian Small Business Advisory Service is offering a free one-day ZOOM webinar to help markets and stall holders sell their products online. Modern websites are geared to … Continue reading Free webinar for markets and stall holders to create their own online store
Confusion is the order of the day in Australia, as we face a health crisis unlike any other in our past. COVID-19 has upturned our comfortable, privileged lives and while most of us are coming to terms with the loss of many freedoms we assumed would always be preserved, there are others who are slower … Continue reading Farmers markets prove essential in time of crisis
The Australian Farmers' Markets Association is our national representative body. Founded in 2003, this volunteer-run organisation has been working to create a cohesive fellowship of farmers markets across Australia, committed to supporting farmers and local communities. Through many years of research both here and overseas, AFMA has developed a set of model rules that advocate … Continue reading Reminder: Annual update for farmers markets info on AFMA website now due
The NSW/ACT Regional Achievement & Community Awards are designed to encourage, acknowledge and reward the valuable contributions individuals, communities and businesses are making throughout regional and rural New South Wales and the ACT. Does your market deserve to be recognised? What about your awesome stall holders? Why not think about entering them into the Awards!? … Continue reading Nominations for Regional Achievement and Community Awards now open
Sydney Water is seeking input from non-residential users of the Greater Sydney water supply. More from Anne-Marie Mitchell of Sydney Water: You may be aware that Greater Sydney is in drought. As set by the Metropolitan Water Plan, when dam levels drop to 50%, water restrictions will be introduced. We are preparing for this. The … Continue reading Consultation sought on impending water restrictions for Greater Sydney water supply
The two-year transition period for the new Country of Origin labelling requirements ended on 1 July 2018. Almost all vendors at farmers markets are required to comply with the new regulations for labelling. More information on what the requirements are can be found here. If your CoOL labelling is not compliant, now is the time … Continue reading ACCC takes cautionary approach to Country of Origin Labelling compliance